India gets Best in Class AI enabled Hearing Aid Genesis

New Delhi: Quite a new experience for people confronting auditory impairment in India is in the offing with the launch of Genesis, the best in class AI enabled hearing aid. Genesis, single star in the sky, is poised to bring about a paradigm shift in hearing aid domain in India as it entails a holistic approach to hearing health. Genesis not only aids in hearing, it offers a whole spectrum of acoustic value addition. The attributes of Genesis are very many. Hearing through Genesis is believing !!!

Advanced Neuro Processor, Long-Lasting Rechargeable Battery, Health Tracking Sensors, Enhanced Sound Processing, Sleek Design and Comfortable Fit are some of the features that make Genesis a cut above the rest.

Pioneering a new era in health, Starkey, the global leader in hearing technology, puts its best foot forward at a time hearing loss is inching towards assuming an epidemic proportion. The dawning of Genesis also will go a long way in raising awareness about hearing health. The figure is India is staggering. Strakey’s mission is to eliminate preventable deafness in India. Stopping deafness in its track is the need of the hour in India.

According to the World Health Organization, approximately 63 million people in India suffer from significant Auditory Impairment, highlighting the urgent need for effective solutions and interventions.

Genesis, the revolutionary hearing aid is the continuation of Starkey’s legacy of innovation by introducing cutting-edge solutions tailored to address the rising prevalence of hearing loss in India.

Launching Genesis AI in India, Mr. Brandon Sawalich, President and CEO of Starkey said, “We are excited to introduce Genesis AI to patients and hearing care professionals in India. With Genesis AI, we have greatly expanded the capabilities of hearing aids beyond expectations. It is the largest leap forward ever in hearing technology, transforming hearing aids from single-function listening enhancement devices into discreet, multipurpose health and communication tools. The new technology is already changing lives in the U.S., Canada, Europe, Australia, and New Zealand and now, we are very excited about its launch in India.”

Starkey’s Genesis AI represents a quantum leap in hearing aid technology, offering unparalleled sound clarity, advanced health-tracking capabilities, and a personalized user experience. The key features of Genesis AI include an Advanced Starkey Neuro Sound Processor, a long-lasting rechargeable battery, health tracking sensors, enhanced sound processing with Edge Mode+, ergonomicdesign, and comfortable fit.

Dr. Achin Bhowmik, Chief Technology Officer & EVP of Engineering of Starkey, said, “Genesis AI represents the culmination of years of research and innovation, driven by our commitment to improving the lives of individuals with hearing loss. With its advanced features and cutting-edge technology, Genesis AI sets a new standard for hearing care excellence.”

“Genesis AI represents a monumental leap in hearing aid technology, featuring our advanced Starkey Neuro Processor, which boasts six times the transistors and four times the speed of previous generations. This cutting-edge processor mimics the function of the central auditory system, delivering unparalleled sound processing and clarity,” added Dr. Bhowmik.

Coupled with a long-lasting rechargeable battery providing up to 51 hours of usage, integrated health tracking sensors for proactive well-being management, enhanced sound processing for optimal speech understanding in diverse environments, and a sleek, ergonomic design ensuring discretion and comfort, Genesis AI sets a new standard for hearing care excellence.

Starkey’sPresident Mr. Sawalich and CTO Dr. Achin Bhowmik, along with other members of the Starkey executive team, attended the India launch event in New Delhi.

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