Quality @reasonable Price is the sine qua non of Taiwan Healthcare Products

New Delhi: Quality at par with USA and European countries but at lower price was what Taiwan flaunted as strength of its healthcare products in Taiwan Expo at Pragati Maidan. In its two day outing starting May 16, it showcased its diverse strengths in the fields of medical equipments.    

The second edition of Taiwan Expo 2019 being organised by Bureau of Foreign Trade (MOEA) and Taiwan External Trade Development Council (TAITRA) today witnessed potential healthcare companies from Taiwan looking for association in Indian market.

Talking to Medicare News, Andrea T.J. Hsu, Deputy Director General, Hsinchu Science Park Bureau, said, ‘Taiwan looks at India as number 1 market so far as healthcare equipments are concerned. Indian healthcare is in the throes of a tectonic shift and if India wants the perfect blend of technology and medicine, Taiwan is the go to country. The quality of our cutting edge medical equipments compare with those USA and European Countries. The real advantage is the pricing. Ours is far less and reasonable. Smart Healthcare is Taiwan’s USP.’

The Expo witnessed Taiwan-India Medical Cooperation Forum providing Indian companies an opportunity to learn about Taiwan’s current healthcare development, its diverse strength in the field of medical equipment, economic, trade etc. and the areas in which the two countries can co-operate in the future.

The “Taiwan Healthcare Pavilion” was themed as “Medical Science and Technology” and focussed on Taiwan’s high-quality services, such as medical services, materials, biotech, and Smart Healthcare equipment.

Taiwan External Trade Development Council (TAITRA) is looking at starters, venture partnership and strategic partnership for long term and help foster growth between both the countries.  The world-famous high-tech industrial park, Hsinchu Science Park from Taiwan, lead 8 potential Taiwan companies to India for the Taiwan-India Medical Cooperation Forum.

India is the base for Taiwanese companies to venture into profitable industries and consumer markets worldwide, and it is also the foothold for TAITRA to lead Taiwanese entrepreneurs to explore the global market. As a multi-faceted exhibition aimed at marketing Taiwan, Taiwan Expo is the perfect platform to introduce Taiwan to India, and strengthen the exchange for both sides.

Speaking on the occasion, TSENG JU, Deputy Minister, Hsinchu Science Park Bureau, said, “Taiwan medical with its well-known high-tech precision equipment, professional medical team and services had been well recognized by the world. The key objective of Taiwan-India Medical Cooperation Forum is to help promote cooperation and exchange between both the countries and to assist manufacturers to expand in these markets. Looking at India from a Taiwanese perspective, I see a vibrant country that is full of possibilities. In recent years, bilateral trade between Taiwan and India has grown immensely and we want to strengthen this relationship more, especially in medical industry.”

 He further added by stating, “I would like to invite the Indian companies to explore the immense potential, infrastructure and technology Taiwan brings. This will help in creating new links with India and generate mutual progress and prosperity together. We aim to collaborate with like minded companies and build a solid relationship between both the countries.” 

In 2018, Taiwan and India’s total bilateral trade volume reached US$7 billion, a 5-year high and an 11% increase from 2017. Bilateral trade investments are also on the rise. Such growth illustrates the successful combination of Taiwan’s New Southbound Policy and Act East Policy from India, the benefits of synergy, and the increasingly strong interaction between the two countries’ people and businesses.

Leading healthcare companies of Taiwan Medicode Technology Co., Ltd, Surgery Pro & Implant Pro Combo System, Alexandave Ind. Co., Ltd, National Cheng Kung University Hospital, Changhua Christian Medical Foundation, Changhua Christian Hospital, Imedtac Co., Ltd, LITE-MED INC, Markstein Sichtech Medical Corp also attended the expo.

Founded in 1970 to help promote foreign trade, TAITRA is Taiwan’s foremost non-profit trade promoting organization. Sponsored by the government and industry organizations, TAITRA assists enterprises to expand their global reach. Headquartered in Taipei, TAITRA has a team of 1,300 specialists and operates 5 local offices in Taoyuan, Hsinchu, Taichung, Tainan and Kaohsiung as well as 60 branches worldwide. Together with Taipei World Trade Center (TWTC) and Taiwan Trade Center (TTC), TAITRA has formed a global network dedicated to promoting world trade.

TAITRA boasts a well-coordinated trade promotion and information network of over 1,200 trained specialists stationed throughout its Taipei headquarters, four local branch offices in Hsinchu, Taichung, Tainan and Kaohsiung, and 60 overseas branch offices worldwide. Together with its sister organizations, Taiwan Trade Center (TTC) and Taipei World Trade Center (TWTC), TAITRA has created a wealth of trade opportunities through effective promotional strategies.

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